Festive 2020 saw ten handmade businesses come together to celebrate each other as well as the festivities happening across India. We, at Notjustashopper have been shining the light on handmade businesses for over five years and in Festive 2020, our first ever online popup event,
Design5 Studio is a creative outlet to Molly’s strong love of Art, Sustainability and Minimalism. For most of us, to balance these these three elements together would be no easy task, but Molly has got the balance right. Design5 Studio up-cycles rejected wooden objects and
House of Noorie, founded by Prerana Choudhury is a storytelling & experimental handloom venture working with indigenous communities of Assam. Believing in economic & environmental sustainability through community-led interventions in the field of textile art & craft is the fundamental belief of this organisation. Their
Razia Kunj, an artisanal jewellery designer and an artist is the founder of her hugely popular brand. Deeply influenced by the art, culture, and architecture of India, Razia has always attempted to make art a part of the design. The large canvas held her in
Studio VAM, founded by Mrunmayee Namjoshi specialises in handcrafted textile-based jewellery, especially designed keeping the free-spirited woman in mind. The jewellery is inspired from the rich cultural heritage and aesthetics of India. Each piece of jewellery holds a story of the village it comes from
Nidhi Bala realised that imitations of the lustrous Chikankari were being made and sold at unfair prices both in India and abroad. This triggered her to take action to save the fading faces behind the art and thus was founded Tanzeb, an organisation supporting women artisans
One of the greatest embroideries to have ‘walked’ this planet has to be Chikankari, which I have now learnt includes thirty-six different stitches, though most of us are aware of just a few! Can you imagine our joy when we crossed paths with Tanzeb, a
The names of certain places often paints a vivid picture in our minds. Hodka village (located north of Bhuj) in Kutch, India is such place, specially for those of us who like experiential travel. It is believed that this village was set up by the
This is a story of someone who graduated from the best Engineering institution in the country, and then spent over two decades in the corporate world. But then, drudgery and monotony set in, with a strong urge to do more than ‘just being’. These thoughts
We love real stories that revolve around empowering artisans, improving livelihoods and keeping the handcrafts alive. So, when we heard about Indra Cox and Paces Crafts, we had to share it with our lovely readers! Indra Cox at Paces Crafts believes that artisans are the real agents
